It was announced recently by a major player in area real estate that they were including a new feature on their website. News Article.
Truth be told, this feature has been around for ten years. Several companies, including Lake and Co, have been using it. Just click on the link that says open house search in the middle of the task bar on our website. In the agent input area of the NWMLS, any listing agent who is planning an open house can simply click on a link and write a few words about their upcoming open. The whole listing becomes available to anyone that knows where to search for it.
I look forward in the coming weeks to other area major players inventing such a feature. All cynicism aside, I'm happy these other companies have finally decided to join the wave of the future and are now taking advantage of this free to the agent, free to the consumer, method of exposing listings to the entire market.

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